From print ads and competitions through to branded content features and guides produced by our writers and photographers, National Geographic Traveller’s print products offer brands a valuable way to engage with a loyal readership of travel enthusiasts.
National Geographic Traveller (UK)
The 10-issue-a-year National Geographic Traveller (UK) magazine is the most subscribed-to travel magazine in the UK, and has achieved a number of accolades including Best Consumer Holiday Magazine at the British Travel Awards 2019, 2017, 2015 and 2014. The title seeks to extol great storytelling, authentic travel experiences and ‘you-are-there’ photography, alongside insightful information to help would-be explorers travel widely and safely.
Key figures
58,242
Circulation£100,000+
Avg. Household IncomeSocial Grade
ABC1
AB
C1
C2D2
Age
National Geographic Traveller Food
The quarterly National Geographic Traveller Food launched in 2018 and has quickly carved out a niche as a food and travel magazine with a difference. We talk to producers, suppliers, farmers, chefs and restaurateurs, combining so-good-you-can-almost-taste-it photography and superb storytelling. The magazine focuses on where to go, what to see and how to travel the world through some of the best and most unique food experiences.
Guides
Our guides offer organisations the opportunity to tell their story to our readers through the pages of National Geographic Traveller (UK), overseen by the in-house editorial and design teams.
Guides are designed for organisations that have a particularly engaging story to tell, fully in keeping with the National Geographic Traveller (UK) brand and ethos. They’re written by one or more of our journalists following a trip to the destination specifically for the purpose of writing about it.
As sponsor of a guide, you’ll have the opportunity to discuss the direction of the article with our project editor at the beginning of the process. The journalist will then visit the destination and the feature will be designed by our in-house team in the style of one of our regular features.
Our team will give clients the opportunity to fact-check the pages before publication, to ensure the correction of any factual mistakes, such as spelling, or incorrect image usage.
In accordance with CAP/ASA guidelines, to ensure it qualifies as a National Geographic Traveller (UK) guide, clients will not be able to request changes that deviate from the style and tone, or the design and images selected. If a client wishes to make editorial or design changes, we can accept these, but we will be unable to carry or feature the ‘yellow border’.
On the contents page there will be an acknowledgement of any client relationship. e.g. ‘This guide was sponsored by XYZ’.
Recent Supplements
Branded Content
Branded Content Features offer the opportunity to tell a story to our readers through pages written, edited and designed by the National Geographic Traveller writers and photographers. A project editor is allocated to the project to discuss the theme of the feature, before working the theme into a brief and liaising with you regarding text and imagery.
Once the content of the piece has been finalised, the feature is then designed by the National Geographic Traveller design team, sub-edited and sent to you for fact-checking. The feature will be clearly labelled in the magazine as a ‘Branded Content’.
Recent Work
All Things Bright, All Creatures Great
Branded Content, Travel Manitoba
Churchill, Canada, is one of the best places to view the Northern Lights. They dance overhead 300 nights a year, but tear your eyes from the heavens and you'll see Polar bears playing on the tundra and Belugas frolicking in the waves.